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Workshop for tourism career | Training course in Switzerland – 22/24 June

Training Courses for young for developing tourism ideas/products in Switzerland VENUE: YOUTH HOSTEL ZUG 22 TO 24th JUNE 2015 THEME: …

20 STUDENTI ISCRITTI
  • Foto del profilo di Marco
  • Foto del profilo di Luis Alvarez

Training Courses for young for developing tourism ideas/products in Switzerland

VENUE: YOUTH HOSTEL ZUG

22 TO 24th JUNE 2015

THEME: MULTICULTURISM & SOCIAL SCIENCE IN THE CURRICULA OF TOURISM & HOSPITALITY PROFESSIONALS

 

Programme:

22nd of June 2015

12.30 Welcoming and Welcoming Apero with Finger Food and Nonalcoholics

13.30 Introduction: Tourism & Hospitality

14.30 Presentation of the Youth hostel Zug

15.30 Presentation of Switzerland Tourism Board
-current situation and organisation
-philosophy
-future trends and strategy
-what could we all learn from

17.00 Hospitality Trends & Markets

19.00 Dinner at venue

 

23rd of June 2015

08.00 Breakfast

09.00 Digital Marketing

13.15 Lunch

14.45 Multiculturalism and its impact on daily business
-introduction
-how to identify needs of tourists
-how to adapt own business processes on those needs
-role of tourism boards
-role of education standards

19.30 Dinner at venue

 

24th of June 2015

08.00 Breakfast

09.00 Marketing issues for Tourism & Hospitality Business
-SoCoMo Marketing
-How to overcome the intangibility of Services in Marketing

10.00 Key Markets for Europe

12.15 Social Science for tourism Professionals

13.15 Question Time & Lunch

14.30 End of Workshop

Recensioni del Corso

Non ci sono recensioni per questo corso.

 

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